Registration is OPEN for KindCon 2026! 🎸 Join us in Nashville September 1-3

Registration is OPEN for KindCon 2026! 🎸 Join us in Nashville September 1-3

How We Compare

Ascend vs. Blackbaud CRM

Ascend combines enterprise-scale fundraising capabilities with embedded donor intelligence, AI-powered workflows, and the flexibility of Salesforce. It allows advancement and fundraising teams to modernize operations without the heavy customization burden often associated with legacy enterprise CRM platforms.

Ascend is chosen by these organizations (and many more!)

Configurability & Flexibility

Configurability & Flexibility

Blackbaud CRM is often viewed as a highly customizable “blank slate” platform that can require significant technical resources to implement and maintain. Ascend delivers configurable fundraising workflows out of the box while still giving organizations the flexibility of Salesforce.
Ascend
Blackbaud CRM
Platform Architecture

Built on the modern, flexible, and secure Salesforce architecture.

Proprietary and rigid.

Workflows

Hundreds of pre-built, configurable workflows built for fundraising.

Often requires more customization and development resources.

 

Implementation Timelines

Implementations center around configurations, not customizations.

More of a blank slate means longer implementation timelines.

Integrations

Ultimate flexibility to integrate with other apps and services in the AppExchange and with our Interims staging tables.

Difficult to integrate without custom development.

Ascend
Blackbaud CRM
Platform Architecture

Built on the modern, flexible, and secure Salesforce architecture.

Proprietary and rigid.

Workflows

Hundreds of pre-built, configurable workflows built for fundraising.

Often requires more customization and development resources.

 

Implementation Timelines

Implementations center around configurations, not customizations.

More of a blank slate means longer implementation timelines.

Integrations

Ultimate flexibility to integrate with other apps and services in the AppExchange and with our Interims staging tables.

Difficult to integrate without custom development.

Icon of people

Community and Partnership

Ascend customers gain access to a collaborative community of fundraising professionals, product experts, and customer success partners who actively share best practices and help shape the future of the platform. Kindsight works closely with customers to ensure product innovation aligns with real fundraising challenges and evolving advancement strategies.
Ascend
Blackbaud CRM
Community

Collaborative and tight-knit customer community that attends frequent meetings and events to share insights and best practices.

Community extends across several product lines that aren’t focused on fundraising.

Fundraising & Advancement Focus

Focused on advancement and fundraising for higher education, healthcare foundations, and nonprofits.

Product suite that spans across verticals outside of fundraising.

Customer Support

High-touch customer support.

Standardized, difficult to get product support.

Ascend
Blackbaud CRM
Community

Collaborative and tight-knit customer community that attends frequent meetings and events to share insights and best practices.

Community extends across several product lines that aren’t focused on fundraising.

Fundraising & Advancement Focus

Focused on advancement and fundraising for higher education, healthcare foundations, and nonprofits.

Product suite that spans across verticals outside of fundraising.

Customer Support

High-touch customer support.

Standardized, difficult to get product support.

Innovation

Innovation

Kindsight continuously delivers modern fundraising capabilities powered by AI, automation, and real-time donor intelligence—without requiring organizations to wait years for meaningful platform evolution.
Ascend
Blackbaud CRM
Modern Platform

Benefits from the innovation of the Salesforce platform, in addition to Kindsight’s innovation.

Struggles with technical debt and modernizing.

Community-Led Innovation

Active community that helps to drive the product roadmap.

More focused on corporate initiatives.

Innovation Focus

Continuing to develop and innovate on the complete Kindsight portfolio of products for enterprise nonprofits, higher education, and healthcare foundations.

Mid-sized nonprofits and developing Raiser’s Edge NXT.

Unified platform

Building a single, integrated platform for fundraisers that includes prospect research.

Disjointed and disconnected products that don’t necessarily talk to one another.

Ascend
Blackbaud CRM
Modern Platform

Benefits from the innovation of the Salesforce platform, in addition to Kindsight’s innovation.

Struggles with technical debt and modernizing.

Community-Led Innovation

Active community that helps to drive the product roadmap.

More focused on corporate initiatives.

Innovation Focus

Continuing to develop and innovate on the complete Kindsight portfolio of products for enterprise nonprofits, higher education, and healthcare foundations.

Mid-sized nonprofits and developing Raiser’s Edge NXT.

Unified platform

Building a single, integrated platform for fundraisers that includes prospect research.

Disjointed and disconnected products that don’t necessarily talk to one another.

platform icon 3

Fundraising Functionality

Ascend combines purpose-built fundraising workflows, embedded AI, modern gift processing tools, and flexible data management capabilities to reduce complexity and help fundraising and advancement teams get more done with less effort.
Ascend
Blackbaud CRM
Purposeful AI

Thoughtfully built into fundraising workflows to automate manual tasks.

Chatbot functionality, not meaningfully embedded.

Data Integration

Staging tables that are built specifically to manage the flow of data required to process gifts, manage bio/demo data, and more.

Custom code required to manage integrations, difficult to get data in and out of the CRM database.

Gift Processing

Dedicated staging tables for processing gifts, and a new, modern UI for processing all kinds of gifts, individually or in batches.

Rigid, multi-step, and disjointed gift processing interfaces.

Ascend
Blackbaud CRM
Purposeful AI

Thoughtfully built into fundraising workflows to automate manual tasks.

Chatbot functionality, not meaningfully embedded.

Data Integration

Staging tables that are built specifically to manage the flow of data required to process gifts, manage bio/demo data, and more.

Custom code required to manage integrations, difficult to get data in and out of the CRM database.

Gift Processing

Dedicated staging tables for processing gifts, and a new, modern UI for processing all kinds of gifts, individually or in batches.

Rigid, multi-step, and disjointed gift processing interfaces.