"After using Kindsight to execute our year-end appeal, we went from $88,000 to $175,000 – that’s 99% growth in just one year. Kindsight allows us to have a targeted approach with our campaigns. Instead of sending mass direct mail to thousands of constituents, we can tailor our outreach to a smaller group of individuals we know have a high affinity for our cause and are prime candidates for our campaign. In theory, you could do all this grunt work yourself, but with Kindsight you have the information AND the insights, and you can trust that it will guide you in the right direction."

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