Two Steps to a Sparkly-Clean Email Database (and Why It’s Time)
What if you could eliminate false metrics, reduce marketing costs, generate new leads and increase accurate deliverability with one single...
Donor Engagement & Management
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5 Tips for Selecting a New Advancement CRM
Post 5 Tips for Selecting a New Advancement CRM
Adopting a new, comprehensive constituent relationship management (CRM) platform is an exciting opportunity that brings the possibility of increased transparency,...
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4 Analytics Tips for Boosting Ticket Sales and Fan Engagement
Post 4 Analytics Tips for Boosting Ticket Sales and Fan Engagement
When you see a stadium full of happy, engaged fans cheering on their favorite sports team, you should take pride...
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8 Donor stewardship best practices
Post 8 Donor stewardship best practices
Donors expect more than a generic, automated thank-you message. They want to feel seen, appreciated, and like they’re part of...
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Understanding donor lifetime value
Post Understanding donor lifetime value
Donor lifetime value, often shortened to donor LTV, is one of the most insightful and underutilized metrics in nonprofit fundraising....
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A guide to donor stewardship plans
Post A guide to donor stewardship plans
Stewarding your donors is more than a best practice; it’s a strategic responsibility shared by both staff and board members....
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Donor cultivation guide
Post Donor cultivation guide
Sometimes, building relationships with potential donors happens organically for nonprofits. Perhaps a board member brings a plus one to a...
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Donor journey mapping guide (+ steps and template)
Post Donor journey mapping guide (+ steps and template)
Map your donors’ journeys to synchronize your outreach actions with your constituents’ thought processes. Includes clear steps & a template.